Too Busy to Socialize

by Kim Taylor

I’ll admit, I never thought it would happen.  I didn’t even see it coming.  And, then it hit me.  I haven’t blogged in weeks, I rarely find time to tweet during the day and I even scheduled a Facebook update a week in advance knowing what my upcoming schedule looked like.

I used to shake my head in dismay when people said they “didn’t have time for Twitter.”  I’d argue it only takes a few minutes here and there.  That’s the truth, unless you really want to contribute something valuable to keep your followers engaged and attract new ones.  When I look through the tweet stream at my last 30 tweets, I’m not exactly providing earth-shattering value.  And, no, live-tweeting the Oscars Sunday night doesn’t count.

So, what do you do when you’re too busy to “socialize”?  Am I the only one who feels a twinge of guilt for being absent on social media channels?  Or, is it natural to shelve it when “real work” takes precedence?

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