by Kim Taylor
I often stop for coffee at my neighborhood Dunkin’ Donuts. And, while I like their coffee and the people are friendly, I wonder if this simple suggestion hasn’t had something to do with my repeat visits.
It’s an effortless sign located at eye level right near the exit, and somehow its suggestion stuck with me like a warm hug goodbye.
What subtle marketing tactics do you implement in your business to keep your customers coming back for more?